Tips + Tricks

What to Wear to your Family Photoshoot

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As a family photographer in Boston (hello, seasons!) I knew my style guide had to be simple and applicable all year long.

I know choosing outfits, and deciding what looks best together, can be a difficult task. While I offer a studio wardrobe to minimize the stress (and expense!) of outfit planning for my families, I know not all photographers do this AND some people just like to style themselves.

Worried about putting outfits together for YOUR next round of family photos? Here are a few tips that will help you feel prepared and confident on session day!

Here are my go-to tips for styling your next family photoshoot:

1.) Be true to yourself (I know, I know it sounds cheesy, but hear me out…)

For most of us, having photos taken doesn’t come naturally. (HINT: find a photographer that makes you feel comfortable and will take the stress off!) Keeping this in mind, you want to wear clothing that makes you feel good and comfortable in your own skin.

What’s the point of a pretty dress if YOU don’t feel your best in it. Choose an outfit that fits well and makes you feel like the confident person you are!

2.) Mama, choose your outfit first

It’s easier to decide on wardrobe choices when you have a foundational piece to start with.

Using one outfit to thoughtfully select colors, patterns, and accessories for the rest of the family will create a cohesive, beautiful look.

3.) Neutrals are always in season

Neutrals keep skin tones looking true to life and help to minimize harsh color casts. A softer color palette lends itself to a light and classic look that will be timeless. P.S. neutrals don’t have to be boring! There are so many ways to “dress up” a neutral color palette and bring it to life. Incorporating textures and varying shades are great ways to create a stylish look.

4.) Keep it simple

Clothing choices that are visually overwhelming will take interest away from the subjects- your beautiful family! Here are a few things I would try hard to avoid: neon colors, too many patterns, clothing with characters, text or large logos.

5.) Pick your color palette

Incorporate a few colors throughout your outfits, using a combination of patterns and solids. Soft, neutral colors are ideal for creating the style of photographs you often see in my portfolio.

6.) Consider your home decor

If you’re planning to display your photos, it’s always key to consider what decor you have in your home. Try and pick a similar color palette and your images will fit in beautifully.

7.) Don’t be afraid to dress it up

Usually just a leggings or jeans kinda gal? Kids bumming around in sweatpants most days? SAME. But for professional photos you’ll want to dress it up a bit. Plan for something more than your everyday look. You don’t need to be overly formal (in fact, I love a good casual vibe!) but you should be intentional about the clothing you choose. Remember, this is something different than the everyday and professional photographs can definitely be considered a special occasion!

8.) Salon appointments?

So technically this one isn’t about wardrobe, but I figured it’s worth mentioning. If you know you’ll look at your images in the years to come and wish your littles had fresh haircuts or that you’d had your roots or nails done, make it a priority before session day.

Whether you plan to do your own makeup or book with a makeup artist, my advice would be to keep it natural, but plan for more than your everyday look. You want your features to pop on camera (which requires a bit more makeup than usual for most people) without looking overdone in comparison to the rest of your family.

8.) Don’t forget about shoes!

For outdoor shoots, remember that you’ll want to be comfortable, but try to avoid sneakers, character themed shoes on the kiddos. If you’re taking photos in a studio, chances are going barefoot will work…especially for littles ones!

There you have it! Simple, do-able styling tips that will give you the confidence to plan everyone’s outfits for your next family session!!

Molly Katherine is a newborn & family photographer serving families in Boston and MetroWest MA. She offers maternity, newborn and family photography that is simplistic and timeless. Her clients love that they get both digital images and beautiful portrait artwork to share and enjoy for years to come.

P.S. Boston Holiday Mini Sessions are booking now! I’d love to see you this season. Check out the complete schedule and booking details here:

2022 Holiday Mini Sessions

Thanks so much for stopping by! I’m Molly, owner of Molly Katherine Photographer, a newborn photographer specializing in young and growing families in Boston. I hope you found my “What to Wear to Your Family Photoshoot” feature I shared to be helpful. If you are interested in talking more about booking a session, let’s connect! Not quite ready, but would like to keep me in mind for the future? I’d love that! Follow along on Instagram and let’s be friends!

Molly serves Greater Boston, Middlesex and Worcester counties including: Brookline | Belmont | Natick | Weston | Wellesley | Sherborn | Hopkinton | Westborough | Grafton and beyond.

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TACO OBSESSED, REALITY TV JUNKIE, CHRONIC OVERACHIEVER, LOVER OF BABIES. 

Hi, I'm Molly.
Mom, Wife + Portrait Photographer.

I'm so happy you're here! I'm a mom of two (identical twin boys!) and have been married to my husband for 5 years. I believe iced coffee should be enjoyed year-round and I will die *well-caffeinated* on this hill.

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